Marketing
Here you can find all of our posts relating to this particular category, beginning with the most recent. If you're looking for something relating to a specific topic, use the 'Search' box or check out the list of Categories in the sidebar (on a desktop) or at the foot of the page on a mobile device.
How to connect with your audience with authentic storytelling photography
I’m sure you’ve heard the phrase a picture tells a thousand words. But what does it really mean and how does storytelling photography help you build a connection with your audience? In our digital world, we’re bombarded with content. Every day we receive hundreds of emails and messages. We view…
Read More
4 Ways To Grow Your Business
I’ve been running my own businesses since 1984 and during that time I’ve learned there are 4 Ways To Grow Your Business. It doesn’t matter what type of business either. In my business consultancy work, I consult with directors and owners of firms providing services … products … content ……
Read More
Is Your Customer Avatar Hard To Define?
One of the first questions I ask a potential HoneyBee consultancy client is “Who is your ideal customer?” It’s question most can’t answer – because their ideal customer isn’t a specific person … it’s a feeling or a state of mind or something ‘intangible’. But I continue to ask because…
Read More
Writing A Blog Post For A Small Business
Writing a blog post for a small business is one of the most cost-effective ways to “get your name out there” … as somebody at a networking event said to me recently. That’s great from a financials point of view – but a HUGE mountain to climb for the vast…
Read More